Why should YOU think about social media marketing? Well, it starts with you as a brand. Social media is an opportunity for you to build your personal brand, and grow your authority on your subject. Your social media profiles are the first thing to show up in a Google search for your name. These are the best places to start with establishing you as a brand. Twitter is a great place to weigh in with your opinions. LinkedIn is the best place to detail your professional experience and showcase your expertise. Facebook allows you to keep in touch, and share your views. Instagram provides a place to chronicle
Social media platforms are incredible resources for businesses looking to promote their brands online in Zimbabwe. The platforms themselves are free to use, but also have paid advertising options specifically for brands that want to reach even more new audiences. But just because your business should be on social media, that doesn't mean you should be on every platform. It's important that you choose and nurture the social platforms that work best for your business, so that you don't spread yourself too thin. If you want to create a successful social strategy, you should familiarize yourself with how each network runs, the kinds of audiences
