YouTube Advertising Options for Businesses in Zimbabwe
There are several types of ad spots you can pick from with Icono Global YouTube advertising to appear next to YouTube videos streaming in Zimbabwe or internationally.
| Ad format | Placement | Platform | Specs |
Display ads |
Appears to the right of the feature video and above the video suggestions list. For larger players, this ad may appear below the player. | Desktop | 300×250 or 300×60 |
|
Overlay ads |
Semi-transparent overlay ads that appear on the lower 20% portion of your video. | Desktop | 468×60 or 728×90 image ads or text |
|
Skippable video ads |
Skippable video ads allow viewers to skip ads after 5 seconds, if they choose. Inserted before, during, or after the main video.
If you turn on this option, you may see a combination of skippable and bumper ads play back to back. |
Desktop, mobile devices, TV, and game consoles | Plays in video player. |
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Non-skippable video ads must be watched before your video can be viewed. These ads can appear before, during, or after the main video.
|
Desktop and mobile devices |
Plays in video player. 15 or 20 seconds in length, depending on regional standards. |
| Bumper ads
|
Non-skippable video ads of up to 6 seconds that must be watched before your video can be viewed.
If you turn on this option, you may see a combination of skippable and bumper ads play back to back. |
Desktop and mobile devices | Plays in video player, up to 6 seconds long |
| Sponsored cards
|
Sponsored cards display content that may be relevant to your video, such as products featured in the video.
Viewers will see a teaser for the card for a few seconds. They can also click the icon in the top right corner of the video to browse the cards. |
Desktop and mobile devices | Card sizes vary |
Contact Icono Global Harare team today to discuss what YouTube advertising package is best for your business in Zimbabwe.
